

Ford’s electric workhorse is getting price cuts, but does that make it a steal—or a sign of trouble?
The F-150 Lightning’s Fire Sale
If you’ve been eyeing Ford’s all-electric pickup, now might be the time to pull the trigger. Dealers are slashing prices on the F-150 Lightning, with some discounts reaching over $12,000 off MSRP. That’s right—what was once a $60,000+ EV truck can now be had for closer to $48,000, depending on trim and incentives.
But why the sudden price drop? Slowing demand, increased competition (looking at you, Cybertruck), and Ford’s own production adjustments have led to a glut of Lightnings sitting on dealer lots. And while that’s great for bargain hunters, it raises the question: Is the Lightning still a smart buy in 2024?
What’s Still Great About the Lightning
Instant Torque, Classic F-150 Vibes – It drives like a regular F-150 but with that sweet, silent EV punch.
Massive Frunk (aka the “Mega Power Frunk”) – 14.1 cubic feet of extra storage? Yes, please.
Home Backup Power (if you spring for the gear) – A legit selling point if you live in blackout-prone areas.
Now More Affordable – A $48K Pro model is suddenly way more tempting than a $60K+ Platinum.
The Not-So-Great Stuff
Range Anxiety (Especially Towing) – The standard-range battery (~230 miles) shrinks fast under load. The extended-range (320 miles) helps, but it’s still not a road-trip king.
Charging Speed Lag – Maxes out at 150 kW, while rivals like the Rivian R1T and Silverado EV charge faster.
Dealer Markup Roulette – Some dealers are still playing games despite Ford’s push for transparency.
Should You Buy One?
If you need a practical EV truck right now and can snag a deep discount, the Lightning is a solid choice. But if you’re waiting for longer range, faster charging, or more tech, the 2025 Ram 1500 REV and Chevy Silverado EV might be worth holding out for.
Final Verdict: 7.5/10 – A good truck made much more appealing at a lower price.